B2B Strategies for Professional Services – Relationships, Outreach, and What Actually Works
B2B Strategies for Professional Services: Relationships, Outreach, and What Actually Works In professional services, most of us still grow the business the old-fashioned way: through relationships, referrals, and staying visible in the right circles. Conferences, trade associations, and industry events continue to be some of the most effective ways to meet qualified prospects and build […]
Private Equity and CPA Firms – What’s Really Going On
Private Equity and CPA Firms: What’s Really Going On There’s a shift happening in the accounting world, and it’s picking up steam. Private equity firms are investing in CPA firms like never before. On the surface, it’s all about growth, technology, and capital. But underneath it all, a big part of this trend is being […]
